Loads of components round this year’s iPhone 17 fashions stay shrouded in thriller. The iPhone 17 release date is actually one in all them.
To be clear, Apple hasn’t formally introduced any launch plans for its upcoming telephones or confirmed any particulars about gadgets which can be in its pipeline. And that is par for the course at Apple, the place questions on future product plans are usually met with a terse “no remark.”
However in a way, Apple has instructed us when to anticipate new iPhones by means of its observe document of releasing previous fashions. Utilizing that historic release information — and supplementing it with any rumors about release plans — we are able to make a fairly good guess about the iPhone 17 release date. In reality, with the assist of a calendar, we are able to just about level to a specific day and have probability of being confirmed proper in a number of months’ time.
Apple’s iPhone release schedule will not all the time be really easy to foretell if a rumor of the firm staggering its iPhone releases in future years seems to be correct. However for the iPhone 17 release, historic information on previous iPhone launches paints a fairly detailed image.
Previous iPhone releases
If you wish to know when to anticipate an iPhone release, you will be on fairly stable footing when you flip your consideration to September. Apple definitely has a penchant for asserting its newest telephones in that specific month.
I am not pulling that release window out of skinny air. I have been masking Apple longer than the iPhone has existed, and I used to be there when Steve Jobs confirmed off Apple’s first stab at a smartphone. That was in January, by the manner, with the phone itself arriving in shops by the finish of June.
Phone |
Announce date |
Release date |
iPhone 16, iPhone 16 Plus, iPhone 16 Professional, iPhone 16 Professional Max |
September 9,. 2024 |
September 20, 2024 |
iPhone 15, iPhone 15 Plus, iPhone 15 Professional, iPhone 15 Professional Max |
September 12, 2023 |
September 22, 2023 |
iPhone 14, iPhone 14 Professional, iPhone 14 Professional Max |
September 7, 2022 |
September 16, 2022 |
iPhone 14 Plus |
September 7, 2022 |
October 7, 2022 |
iPhone 13, iPhone 13 mini, iPhone 13 Professional, iPhone 13 Professional Max |
September 14, 2021 |
September 24, 2021 |
iPhone 12, iPhone 12 Professional |
October 13, 2020 |
October 23, 2020 |
iPhone 12 mini, iPhone 12 Professional Max |
October 13, 2020 |
November 13, 2020 |
iPhone 11, iPhone 11 Professional, iPhone 11 Professional Max |
September 10. 2019 |
September 20, 2019 |
iPhone XS, iPhone XS Max |
September 12, 2018 |
September 21, 2018 |
iPhone XR |
September 12, 2018 |
October 26, 2018 |
iPhone 8, iPhone 8 Plus |
September 12, 2017 |
September 22, 2017 |
iPhone X |
September 12, 2017 |
November 3, 2017 |
iPhone 7, iPhone 7 Plus |
September 7, 2016 |
September 16, 2016 |
However issues have modified dramatically since then, as you may see by the chart above that shows iPhone launches relationship again a decade. Skim the column for the date wherein Apple held its iPhone launch occasion, and you will see one month showing time and again — September.
There may be an exception, in fact, and it is the iPhone 12 launch, the place Apple introduced these telephones in October. That was 2020, at the top of the COVID-19 pandemic, which threw a whole lot of issues into chaos, together with iPhone meeting. Whereas there’s a specific amount of turbulence in the world today — tariffs and commerce wars, anybody? — that is not anticipated to influence the release schedule for telephones. (Costs may very well be one other matter.)
Drilling additional into that announce date information, it ought to develop into fairly clear that Apple does not similar to September for iPhone launches, it additionally likes to indicate off its new telephones in the first half of the month. Given that there is usually a lag of 10 days or so between the level wherein Apple proclaims its phone and once they go on sale, a launch occasion in the first half of the month signifies that the telephones hit retail cabinets earlier than the finish of September. That offers Apple a full quarter of latest iPhone gross sales throughout the vacation season, Apple’s most vital quarter of the yr.
There are a number of cases of iPhones that did not ship in September, although. The iPhone 14 Plus went on sale in October 2022, about two weeks after the remainder of the iPhone 14 lineup. In 2018, the iPhone XR did not go on sale till the finish of October, whereas the iPhone X noticed its gross sales pushed again till November 2017 after a September 12 launch occasion.
These three fashions have one thing in frequent — they marked the first time Apple has used these specific designs for its phone lineup. The truth that new sorts of iPhones typically see staggered release dates may show to be related this yr, when Apple is rumored to be including an iPhone 17 Air to its lineup.
What the rumors say about the iPhone 17 release date
There isn’t any particular rumor claiming to disclose the iPhone 17 release date. That is not sudden. We’re nonetheless many months away from the iPhone launch as of this writing, and release date rumors have a tendency to look nearer to the occasion itself.
That mentioned, a scan of assorted iPhone 17 rumor round-ups reveals a consensus date of September 2025 for Apple’s iPhone occasion. Once more that does not seem like primarily based on any particular rumor or revelation, however quite an understanding that historical past tends to repeat itself in terms of iPhone launches. And all previous proof signifies a September launch.
After I suppose the iPhone 17 release can be
With all that in thoughts, solely a idiot can be so daring as to foretell a particular date for an iPhone 17 release. And given what number of years I have been masking the iPhone, that idiot could as effectively be me.
Let’s assume that Apple goes to stay to a September release window generally, with an eye fixed towards getting the phone on sale by the finish of the month. That would cut issues right down to the first two weeks of September 2025.
I can let you know from attending my share of Apple occasions that Apple appears to choose holding its launch occasions on Tuesdays. There are two Tuesdays in the first half of September — September 2 and September 9.
That first date falls the day after Labor Day in the U.S., and I think about Apple would not need to prep for an enormous launch occasion over a vacation weekend. That leaves September 9 as the more than likely date for an iPhone 17 occasion, with September 10 as a chance if Apple throws us a curveball and decides to launch its telephones on a Wednesday as an alternative.
Utilizing the ordinary 10-day hole between the phone announcement and the begin of retail gross sales, a September 9 launch day would imply that the iPhone 17 fashions would land in shops on September 19. That date would additionally assume that there is no staggered release for the iPhone 17 Air, one thing I am not even silly sufficient to guess about at this level.
I ought to reiterate once more that these are all guesses primarily based largely on the manner Apple’s executed issues over and over, and that previous efficiency isn’t any assure of future outcomes.
At the finish of the day, Apple may shock everybody by selecting a very completely different date for the iPhone 17 release that bears no resemblance to something the firm has executed in the previous.
All the identical, I am preserving September 9 free on my calendar. We’ll see how correct that’s later this yr.